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One tag should link to a variety of topics and keywords which you've posted about and no more than three tags should be assigned by you to a single post.  Be sure the tags you select are not simply repetitive of one another and diverse as this can actually damage your SEO efforts. Link Internally and Externally When appropriate, including links and external links throughout your article is a fantastic blogging best practice. Together with reviving some of your previous content and helping readers find exactly what theyre looking for, inner linking allows you to underline your website's validity.  You can link to some other blog posts or into your webpages.   Shorten Your Blog URL Website URLs are one of the first items that search engines crawl to tell what your webpage is about.  Because of this, its readable and also to avoid a mess of figures and numbers that provide no context to the reader or into search engines.

 

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Below is it shows where to put keywords and how to structure them.  Remember your URL doesn't need to be an immediate pick from the page title.  Utilizing shorter URLs is a practice because they are easier for search engines and readers to understand. With these blogging best practices in mind, you'll be on the ideal track to building a better site strategy and producing high-quality articles for your readers. When it comes to rank number one in Google search results, which do you believe is more significant Technical SEOthings like obtaining meta tags, alt descriptions, and heading text directly or Writing really really really really handy content In my experience, its a mix of both, but more importantly B: Writing really really really really useful content.

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From what Ive discovered, technical SEO simply gets you up to now.  To achieve the top and remain there, an guide needs to be useful to the reader.  The reason for this is because it aligns with Googles number one prioritythey want to rank the finest content. Here are just six of those practices Ive used to help my posts rank on top of Googles search results, to help you out.  From the end of this article, youll have a playbook to do the same.    The Perfect Word Length Should you Google Perfect word length for a blog post youll come across this commonly used chart from a Serp IQ research: a lot of people use this chart to warrant writing really very long articles. From my experience, a super-useful manual that is 200-word will outrank a mediocrely helpful manual of 2,000 words any day.  However, my rule of thumb is to target 1,500 words.  And while I only said there is no perfect span, I follow this rule since it compels me to think about all angles of the subject Im speaking about.

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  Why Short, Concise Paragraphs Do Well Individuals dont read items on the Internet anymore. They scan.  In reality, research finds that youre lucky if more people read more than 20% of what youve written. Consequently, if you would like to keep people engaged with this particular article, youve got to break your writing down into short paragraphs. They seem like work.  They scare off people.  They leave your website if you frighten people off.  And if they leave your site, thats a sign to Google that your post isnt very helpful.  And when its not useful, you begin to drop in rankings.   Why Your Headings Need Hooks Look at both of these subheadings and pick the one that captures your attention more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline captures my interest longer, and Ill guess it does for you also.

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The headline has the response to the problem within it.  How do you fry an egg better Utilize cooking spray.  Theres no hook. Theres no reason to keep reading the article.  Curiosity is created by the second headline.  You dont understand what will make an egg easier to fry if you don't keep reading. And if they stay on your own webpage longer, thats an indicator to Google that youve got great content.  So, after youve written your article, go back and search for opportunities to make hooks.  Should you need help with your hooks and headlines, 1 resource I turn to time and time again is that this free guide on How to compose Magnetic Headlines. A research conducted by Florida State University found that list-making eliminates the cognitive effects of unfulfilled objectives. Participants in the study were much more likely to achieve goals if they generated lists than people who did not.

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A Featured Snippet is an answer to a search outcome that Google picks from an articleand most often its in the form of a list.  From the case above, Google reveals lots of steps about how to plan an occasion right within its own results.  The motive Featured Snippets are so precious is that in the event the article is the one Google picks to attribute, your click-through rate skyrockets. Ive seen firsthand how valuable Featured Snippets have been for many of Wild Apricots articles, as theyve increased both our rankings and our visitors.  If you want to obtain a Featured Snippet, theres still some speculation about how Google picks them, but generally when I write a blog article, I try to include lists or steps as frequently as possible.   The Types of Pictures That Work Finest Take a look at these two images.   Its not that the image of stones isnt appealing, but its that were really hardwired to like images of people improved.

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Because I started using images of people in my blog posts, Ive discovered they get shared a whole lot more, which is another factor Google believes in its rankings.  Its a little change that makes a big difference.    Your Articles Must be Evergreen Have you ever clicked on an article from a Google search result simply to find the content obsolete When I come across outdated content, I click on the back button and try another outcome. Thats why should I need something to rank highly, I try to create whats called evergreen contentcontent that stays applicable during a lengthy period of time.  This implies I avoid writing about matters which have time-based info or fads.  Some of Wild Apricots evergreen content was at the top of Googles search results for years. Ive put everything Ive learned to a simple playbook that covers how to write and technically optimize posts for Googles search results that anybody can use, no matter the size of your organization. If youd enjoy my full playbook on nonprofit SEO, it is possible to watch my free webinar The Way to Grow Your Organization by Obtaining Lots and a lot of Traffic to Your Website.